Botmatrics
Industries

E-commerce

Guide shoppers from product enquiry to repeat purchase, on the app they already use every day.

NS

New shopper

Automation active

Do you have this in a medium?

16:40

Yes, medium is in stock. Would you like me to add it to your cart?

16:40

Yes please

16:41
Capabilities

Built around how e-commerce businesses actually work.

Turn product enquiries into orders, recover abandoned carts and keep customers updated after checkout.

Product & catalogue

Help shoppers find and choose products without leaving the chat.

  • Catalogue shared directly inside the conversation
  • Answers to stock and specification questions
  • Recommendations based on what the shopper described

Cart & checkout

Move from interest to paid order in the same thread.

  • Items added to cart during the conversation
  • Secure payment links from your existing provider
  • Abandoned cart reminders after a set delay

Post-purchase

Keep customers informed and bring them back for the next order.

  • Order confirmation and delivery updates sent automatically
  • Feedback requested after delivery
  • Repeat-purchase reminders based on order history
Use cases

What this looks like in a real conversation.

Each of these is a real message a customer receives, and the moment that triggers it.

Looking for something specific? Tell me what you need and I'll find it for you.

10:00

Product discovery

Answer product questions instantly and share catalogues in the same thread.

Runs when a shopper opens with a product question

You left the linen shirt (size M) in your cart. Still want it? I can hold it for you.

10:00

Abandoned cart recovery

Follow up when a shopper leaves items behind at checkout.

Fires a few hours after checkout is abandoned

Your order is out for delivery and should arrive with you today.

10:00

Order & delivery updates

Answer 'where is my order' before it's asked.

Fires automatically at each delivery milestone

It's been a month since your last order, here's 10% off if you're ready to restock.

10:00

Repeat purchase

Bring past customers back with a relevant, timely nudge.

Timed to the customer's typical reorder cycle

Example workflow

A typical automated journey.

Product enquiry
Recommendation
Add to cart reminder
Order confirmation
Delivery update
Illustrative example

What this can look like for a e-commerce business.

A representative scenario, not a real customer, showing how the pieces fit together in practice.

Setting

An online fashion retailer selling across the UAE and Saudi Arabia.

Challenge

Customer questions about sizing and stock arrived across Instagram, email and WhatsApp, with no shared view of who had replied to what, and checkout abandonment had no follow-up at all.

Approach

  • Moved all customer conversations into a single WhatsApp inbox
  • Automated stock and sizing questions using the product catalogue
  • Added an abandoned cart reminder triggered two hours after checkout

Outcome

Fewer repeated questions reaching the support team, and a consistent follow-up on every abandoned cart instead of none.

Every plan includes a shared inbox and workflow builder

The capabilities on this page aren't a separate e-commerce product, they're the same Botmatrics platform, configured around your customer journey.

Ready to bring WhatsApp automation to your e-commerce business?

Book a demo and we'll walk through how Botmatrics fits your specific customer journey.